Latest from the blog

What a $250 AI Visibility Plan Includes, and What Costs Extra

Scrunch pricing starts at $250/month for Core, including 125 prompts, four AI platforms, and five users. Enterprise plans require custom quotes.

What an AEO Grader Scores and How to Run One Step by Step

AEO graders measure how your brand appears in AI answer engine results. Learn what they score and how to run one to identify pages needing improvement.

What Is a GEO Optimizer? How to Choose One for AI Search

A GEO optimizer measures and increases how often AI engines like ChatGPT, Perplexity, Google AI Overviews, and other answer engines cite your site.

What Is AEO? How Answer Engines Choose Which Brands to Cite

What is AEO? Answer engine optimization helps AI systems extract and cite your brand as the direct response to buyer questions.

What Is AI GEO? How to Get Cited in ChatGPT and Perplexity

AI GEO means generative engine optimization. Learn how to ensure your content gets discovered, interpreted, and cited by AI search engines like ChatGPT, Perplexity, Google AI Overviews, and other answer engines.

What Is AI Search? How It Differs From Traditional SEO

Search AI uses large language models to synthesize answers with citations instead of ranked links. Learn how AI search complements traditional search.

What Is Prompt Volume Data? How It's Estimated and Priced

Prompt volume data measures how often people ask AI assistants specific questions. Learn how it's estimated from consumer panels and priced from $29 to $250 monthly.

What Is Search Intelligence and How to Start Using It

Search intelligence gathers and analyzes search behavior across engines, social platforms, and retail channels, now including AI Overviews. Learn how to start monitoring demand and competitors.

What Query Fan-Out Is and How to Measure It in AI Search

Query fan-out splits one prompt into multiple sub-queries that AI search engines process together. Learn how to measure it accurately.